My Deepest Dieting Fear Conquered: Fat Loss Is Forever

October 24th, 2008
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- by Joey Atlas
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My Deepest Dieting Fear Conquered: Fat Loss Is Forever…

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A few weeks ago I mentioned that I’ve finally been able to make the complete transition (my life-long dream) to working from home (or anywhere else I wish to take my laptop)…

But what I never told you is…

During the last year, leading up to this milestone, one of my biggest fears of working from home was “what’s going to happen with my eating habits once I’m operating from home on a full time basis?”

See - as you already know - I’ve had my personal challenges since childhood with my weight, body image, food codependency and a wicked sweet tooth…

I’m quite different from the majority of personal trainers/weight loss coaches who have “always been in shape” - most of them have never lived through the experience of living “a full time battle with your body and mind”…

But I’ve been on the other side and I know exactly what it’s like…

During my adult years - ESPECIALLY with kids in the house - one of my biggest challenges has been ‘being at home on the weekend after a long, busy work week…’

I would simply eat whatever I could get my hands on. Up until about 4 years ago - I couldn’t conquer this demon - it was the last ‘weak point’ that I needed to fix - or so I thought…

During the last 4 years - I did beat that challenge - and weekends were no longer “2 days of uncontrollable binge eating” - they were under complete and natural control and in line with my goals…

But I had never been home EVERY DAY… And when I realized what this type of challenge this situation might hold for me - it was a bit scary and unsettling… But onward we go…

Well it’s been about 2 and a half months since I started working from home on a full time basis - and I’m quite excited to share… “the final demon has been conquered” - as a matter of fact my state of mind, self awareness and “living in line with my desires” is easier and more natural than I thought it would be…

The goal I set for myself about 5 years ago was to get back to my high school weight of 133lbs - BEFORE I hit the age of 39 - and STAY at that weight - with a body-fat% of no higher than 12%…

Well - my weight is holding an average steady of 133.5lbs with a body-fat% ranging between 9.8 and 11.5 and I’m 38 years young …I DID IT!!

Did this happen “by accident” or just “by itself”? No way… See, this type of ‘change’ doesn’t happen by accident - there are things I did… simple, subtle yet powerful things… - that ANYONE can do (yet most people don’t do - because they are not shown how) - to make this kind of self improvement success happen…

And these are precisely the things I’ll be teaching when I open the doors to ‘Every Day Fat Loss’ at the start of 2009. Lots of questions have been coming in via email and on this blog about the program - so I’ll answer some of them here:


What Is ‘Every Day Fat Loss’


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1 - It is ideal for any woman who has struggled with her weight - and currently desires to get the fat off and keep it off…
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2 - Even though it’s primarily for women - men can participate as well - and get the results…
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3 - The program is NOT for the clinically obese. If you fall into this category - you need medical intervention, first and foremost. ‘Every Day Fat Loss’ is not a program for the clinically obese.
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4 - IT is not “just another e-book”… EDFL is structured to provide the missing elements that have prevented you from achieving fat loss success in the past. This requires more than a book or a PDF, for most people.
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5 - EDFL will be open to people all over the world - and the tactics will be applicable to the food choices in any country.
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6 - Exercise is NOT a major part of EDFL. This is not another unrealistic 2-hour per day fitness regime combined with a psychotic bodybuilder diet being disguised as a simple weight loss program.
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Exercise will be a tiny part of EDFL - I’ll actually be teaching you how to do as little exercise as possible (via online videos) - while still getting the fat off… If you choose to do more, that’s up to you. In today’s busy society - I realize every minute of the day is valuable - especially to the busy women of the world.

Well - that’s all I have for today. I hope my story of success has energized you and given you hope for what you are capable of - and what powers are inside you waiting to be tapped into…

If you have any questions about EDFL, or want to share you biggest weight loss challenges or fat loss failures - feel free to click on ‘Comment’ below and post your question or comment there…

And if you haven’t already downloaded your copy of ‘Confessions of a Former Yo-Yo Dieter’ you can still get your copy at:


http://www.FatLossConfessions.com

Your trainer for life - your trainer forever,

joey atlas

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Fat Loss for Smart People: No Fat Loss for Idiots Here

August 19th, 2008

Fat Loss for Smart People: No Fat Loss for Idiots Here

- by Joey Atlas
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In anticipation of the fat loss diet coaching program I’m putting together - you can expect to see lots of talk about the fat loss dieting subject on this blog - lightly sprinkled with other various topics of enhanced health, fitness and LIFE.

As a follow up to one of my recent articles: the emphasis of the new program (set for release in about 2 months) will be on ‘tactics’ - … a handful of closely guarded tactics that I’ve been reluctant to share until a recent conversation with an old fitness colleague of mine, Frank.

I’ve been pretty secretive about these tactics over the last 21 years because they are very unlike what you read about in the mainstream world - and I haven’t been quite sure if I want to go ‘against the grain’ as there is no question they will raise controversy - not because they are unsafe - but simply because they are different - and deviously simple to use…

Yeah your girlfriends will hate you because you look fantastic… - they’ll swear you had some kind of surgical procedure.. blah, blah, blah - but hey - who cares - you and I will know the truth about your success…
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These ‘underground’ tactics will allow you to take your focus off of calorie counting, unrealistic meal planning, strict exercise routines, endless cardio sessions - and most importantly - the destructive, typical ‘dieters’ mindset. I can promise you it will be like nothing you’ve seen or heard about before.

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I can’t go further into this as I know for a fact I have some devious competitors following every move I make - But you can be assured I’ll keep you posted as best I can over the next few weeks and months - right up until I pull back the curtain to reveal what will surely cause a stir amongst my peers and the diet, fitness, nutrition industry - It will be quite exciting to say the least…

Stay tuned for more about that - and please feel free to post your thoughts, questions comments, and even your desires at the end of this article - but first a diet question and answer. This was sent in by an ‘Atlas Client’…

Dear Joey…

I’m finding it hard to believe that something out of a can such as the peas, corn, etc. can be healthy for You as I’ve read labels on cans & have been told by health professionals to stay away from canned food & eat fresh as they all have large amounts of sodium, salts, & hidden sweeteners, etc…so please help Me understand how this will help My daughter who was so happy that I found something that would help Her…

Thanks…Jules

ANSWER:

Great question Jules…

I’ve mentioned this in many past articles, in interviews, in my book Fatness to Fitness, and in the Blow-Torch ‘Diet’ section itself…

“Always choose fresh or frozen over canned goods when it works for you.”

The reasons why I make this statement is…

GENERALLY speaking - canned foods ‘tend’ to have more sodium and preservatives than their fresh or frozen twins. Additionally - there is ongoing controversy about BPA lined cans - and their potential to adversely affect your health.

You can read more about that here: http://www.cspinet.org/new/200804021.html

HOWEVER, it’s important to note that there are many canned products that I consider to be VERY good options for the weight control in a healthy lifestyle…

For example - today for lunch I ate half a can of chick peas with some other ingredients - from the company ‘Eden’ - they make many organic items AND - they have done away with using cans that are lined with BPA - great news for us - as this move will prompt many other companies to do the same!

In regards to high sodium content…

MANY items now are available in a low or no sodium version - and some savvy companies are using the healthiest salt available… SEA SALT

Another example:

Yesterday - for lunch I simply opened a can of ORGANIC Spicy Vegetarian (I’m not a vegan) Chunky Chili from Health Valley - NO SALT ADDED (this is on the front label) - it was a 2 serving can - I ate the whole thing…

fat loss diet food
Organic Chunky Chili

So - a $2.19 organic lunch that took me 30 seconds to open and about 10 minutes to eat - and who said eating well was hard and expensive!! Anyway… here’s the nutrition breakdown for the whole can:

* Calories = 300
* Fat = 2 g
* SODIUM = 150 mg (this is amazing!!)
* Carbs = 62 g
* FIBER = a whopping 20 grams !!
* Protein = 18 grams!! - I can feel my muscles growing as I eat it!!

I hope that clears things up…. OH! - I gotta mention this… As I was putting this article together - I was notified that yet another fat loss diet scam went live on the internet this week - I wont get into the details today - but when the time is right - I’m gonna show you EXACTLY how to tell that the program is pure bogus right down to it’s core. You will be sick to your stomach when I expose this thing…

But for now - I want to hear from you - leave your comments, wishes, desires, questions, problems, etc… below.

Your trainer for life,

joey atlas

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Former Fat Guy is Quickly Becoming Sex Symbol

June 26th, 2008

How a Former Fat Guy is Quickly Becoming Sex Symbol Through Fitness

- by Joey Atlas
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If you’ve been following me for at least the last few months - you already know about Colin’s fat loss success story. As I mentioned previously - he’s the guy featured on the back cover of my book.

He likes to keep me posted on his progress - and he sent me this great email a few days ago. Read it and see what inspiration you can draw from it to fuel your motivation to change your life for the better.
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colin after body fat loss
The Sexy Stud Says
‘He ain’t done yet…

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…What ever that means to you - because it’s not the same for everyone…

Joey,

I was at work today working away and a lady come up to me and said “you know I was going to buy a big bag of chips, but I seen you over there and know all the weight you had lost and I put the chips back cause I didn’t really need them” I told her “good for you”.

She told me she had lost a bit of weight but put some of it back on, now she has a tough time trying to get back into the routine of sticking to her diet. I told her the next time she got the urge for a snack grab a fruit to eat like an apple, orange, grapes, banana or a pear. If it’s nice out you may just go for a little walk. Sometimes it’s hard work but worth it in the end.

I guess this is a part of the fitness ripple effect. I’m still smiling and proud that I can be such an influence on people I don’t even know.

PS - Before that I had another lady today come up to me, I didn’t know she was and asked me where did I go to (meaning the weight loss), she told me I looked good and I’m doing a great job. I told her I had 158 lbs gone and her jaw dropped; I said it was over 2.5 years losing it slowly so it didn’t make me look sick like some people do when they lose a lot of weight.

Then first thing this morning when the store opened a young lady who works at Tim Horton’s was in picking up groceries and I said “Good Morning” to her, she looked around and seen me there working away and she said “you know the other day I seen you at the mall and you look good”

I told her thank you! hehehehe

Keeping Fit!

Colin Cramm

What are your thoughts about Colin’s success? What fitness success are you trying to achieve?

What’s your biggest obstacle?

Click ‘Comment’ below - and let the rest of us know…

Your Trainer,

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Eating Healthy Can Also Be Cheap - My 47cent Breakfast

June 24th, 2008

One of the biggest complaints about getting people to eat a cleaner and healthier diet is that it’s too expensive. I’ll admit that in SOME regards this may be true - but in a general sense this is just a bunch of bullshit - or shall I say an ‘internally justified’ excuse to keep living like a slovenly fat-ass.

Don’t take my words personally or let them offend you. If you are making the effort but are still not where you would like to be - I commend you and completely respect you - I don’t care what you look like or what size you are - I’m on your side for taking action…

But the person I am speaking to is the lazy ass who is the first in line at the breakfast drive thru - ready to plunk down $5.95 for their 780 calorie, artery clogging, energy robbing, life shortening breakfast…
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How To Shorten Your Lifespan

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What the hell is wrong with you?!!

…keep in mind I’m using a loving tone when I say this stuff - ya know, a brotherly kind of love… - because I care - and I want you to do better - to be better - to change because you can - and how it will affect your life…

Ok - enough with my rant - here’s how easy t is to each perfectly AND cheaply.

Yesterday - Publix, our local supermarket had a sale on Kashi Go lean Crunch - one of my favorite cereals. 2 boxes for $2.50 ($1.25 per box!!) - and as if that wasn’t good enough - you also get a free half gallon of Organic soy milk. Incredible - but true…

Based on my calculations - one serving came out to about 47 cents…

Who says eating good is too expensive?

Click here for nutritional info => Nutritional Info - Kashi Go Lean Crunch

How do you eat well but still keep it affordable? Click below to let us know…

Thanks,
Joey

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Fat Loss Updates - Fitness Through Healthy Weight Loss

June 18th, 2008

- by Joey Atlas, Author of Amazon Bestseller - ‘Fatness to Fitness’
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Fat Loss and Fitness Through Healthy Weight Loss - Photos of Proof

Many of you know already Colin Cramm - as he is one of the fitness success stories featured on the back cover of my book, ‘Fatness to Fitness’ - but it is quite likely you haven’t (yet) heard of his good buddy, Todd.

I’m writing about these two amazing guys today for 2 reasons:

1 - a lot of my male subscribers wanted to see more success stories about mens’ fitness and fat loss, as they have “already seen more than enough female fitness success stories across my websites”.

2 - to illustrate something I wrote about in the book, ‘the Fitness Ripple Effect’.

Here is Colin’s most recent photo - showing him standing behind his ‘fat jeans’ (size 48!) - and he noted that he is now COMFORTABLY wearing a brand new pair of size 36 pants - that we can’t see becasue his massive ‘fat jeans’ are blocking our view. GREAT STUFF! - We’ll hear more from Colin in the near future, as he is “not done just yet…”
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colin after body fat loss
Fat Loss - Photos of Proof

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Now, meet Todd (minus 135 lbs!) - one of Colin’s good buddies who was inspired by Colin’s transformation and decided he needed to do the same thing - or else probably die way before his time. Todd is still at it - so we can consider this a ‘during’ photo - and we will be sure to hear back from him - as he is a strong candidate to be included in my next book, ‘Fitness - The Atlas Way’. Here he is…
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todd during fat loss diet and fitness success
Todd - Down 135 lbs, and Still Burning Fat

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This brings me to the ‘Fitness Ripple Effect’…

So many times - it’s the action and success of one person that can inspire and positively influence other people. Such is the case with Colin and Todd. It’s also what I attribute my fitness success to - thanks to my father, and it’s what has recently changed the life of another ‘Joey’ - read on…

This is a message that was posted just yesterday in the members only forum at my other site, BestFitnessAdvice.com:

…and that’s why I think this forum is great. Not only do we have our trainer for life but other people interacting and helping and encouraging each other along the way. I will keep going in the same direction, in my gut I know if I stay consistent and am patient with myself then all will fall into place.

By the way, my 12 year old son was having problems with the bottom of his back, therapist gave home exercises to do but they didn’t really help. Him to has the “belly” and the doctor said he would have to exercise his back.

As I have changed my eating habits they also are reflected on my son and he started doing the ABS dvd with me but he does them twice a week. It’s so cool because he’s interested in exercise, we spend quality time together AND his back no longer hurts him. Thank you Joey.

P.S.: So funny because my son’s name is JOEY.

Charlyne

Are you creating a ‘Fitness Ripple Effect’ on those around you? Have you been influenced by someone else’s inspiring success? Whatever the case - I would like to hear about it - please post below - by clicking on ‘Comment’.

Don’t Be Like Everybody Else…

Be Fit!

Your Trainer,

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Joey Atlas # 1 Bestseller on Amazon.com in Exercise and Fitness Book Category

June 6th, 2008

- from Atlas International Headquarters, St. Johns, Florida
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FIRST - a sincere “THANK YOU!” to everyone who helped make the book a # 1 Bestseller by ordering a copy on the release date.

[NOTE - the book and special release date bonus package is still available, even though Amazon is showing, “Temporarily Out of Stock”.
See > http://www.yourfitnessbook.com/amazon/ ]

I post this article today - not to toot my own horn - but rather to show you what can be achieved when you set your mind to something.

First we start with a cool screen shot of my book, Fatness to Fitness, sitting in the top spot on the Exercise and Fitness Bestseller List on Amazon.com. (as I’m typing this - it is STILL in the # 1 spot).

exercise and fitness book bestseller
#1 Bestseller: ‘Fatness to Fitness’
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We hit # 1 around midday yesterday and have been there ever since.

Now - here is why this is important….

Several weeks ago the book wasn’t even printed - in other words, ‘there was no book’… yet.

BUT - it was in the works - as about 3 years ago I decided to ‘write a book’…. AND make it a Bestseller.

That was just the beginning.

Everything that followed that decision was fueled by ‘focused intention’. In other words - I did whatever I needed to do - to fulfill my goal.

The fact that you see my book in THE top spot should light a fire in you. It should make you truly understand that YOU are capable of achieving much more than you might believe at this point in your life.

See - to the book/publishing world - before yesterday - ‘Joey Atlas’ was a ‘nobody’. Joey Atlas didn’t exist.

Well, that’s different today.

Because, literally - from a ‘million miles away’ - I was preparing to strike like lightening. And that I did.

Now - you must understand that the books that sit at the top of the bestseller lists are backed by the biggest publishing companies in the world with a LOT of money to spend on marketing and advertising.

BUT - again, I go back to this: When you put your mind to something - you can achieve great things.

You make a decision…

Then you assess your current status. You learn what tools are needed. You find out what paths are available. You decide which path fits you best. You map out a plan. And then you follow your plan - with an open mind, ‘flexibility’, and enthusiasm - with the end result in focus.

That’s how I went from ‘nobody’ (I say that facetiously) to # 1 Bestseller (I say that with all seriousness). And it’s exactly how you can go after your own goals - whatever it or they may be.

A few cool notes about the book release. We also hit # 19 on the OVERALL Amazon Bestseller list yesterday (I think we are currently # 24). This is amazing considering the names that you see on that list - some real heavy hitters who get tons and tons of media exposure every single day - and that there are a few million books on Amazon.

And we are also at # 4 in the ‘Health, Mind & Body’ Bestseller list. When you look at some of the books and authors that we leap-frogged yesterday - its a bit ‘energizing’ to say the least.

For those of you asking…

“Yes!” - my next book is in the works… and I want you in it!

The title is ‘Fitness - The Atlas Way’ - and YOU have the opportunity to be featured in that book and be part of my next Bestseller. All the details are in the last chapter of Fatness to Fitness.

Essentially - you turn yourself into your own success story by following my advice while tracking your progress along the way - and when you reach your goal - you send me your ‘Before and After’ success story, interview questionnaire and photos. If it’s good - you are in the next book.

Thats in for now - Don’t forget to leave your comments below - I’ll be waiting to hear from you.

‘Don’t Be Like Everybody Else… Be Fit!

You trainer for life,

joey atlas

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Snoop Dogg, Batman and Joey Atlas

May 29th, 2008

- by Joey Atlas
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What do Snoop Dogg, Batman and Joey Atlas have in common?

No - It’s not a # 1 Selling Rap Album (that was Snoop Dogg, I think)

No - It’s not the ability to beat the crap out of 7 bad guys in 3 minutes (that was Batman, but I could do it if I had to)

No - It’s not a # 1 Best Selling Fitness, Nutrition and Life Enhancement Book (that’s gonna be me next week, on June 5th)

Here is what the 3 of us do have in common. We each own a Chrysler 300 - but each is very different from the others - especially mine…

Here is Snoop Doggs’ - as you can see it’s been ‘pimped out’:

snoop doggs chrysler 300

Below is Batman’s (well, really Adam West) - pretty mild - no flames coming out the back like the Batmobile:

batman\'s chrysler 300

And below is mine - keep in mind - it’s a 1962 Chrysler 300, about 43 years older than the ones you see above. And - it needs a makeover of it’s own - which is happening while we speak…

Atlas Chrysler 300

atlas chrysler 300 2

Below is what it will look like after the ‘makeover’ - just a bit cooler though - and it will be all black…

1962 chrysler 300

Why a 1962 Chrysler 300?, you ask…

Well, 2 reasons:

1 - We needed an official promotional vehicle for my book launch and ongoing book promotion tour - and long term promotion events. And I found this one a few weeks ago at the exact right moment - the experience was ‘magnetic’.

2 - I am a classic/muscle car fanatic and doing a restoration project like this has been a dream of mine since childhood.

So you must be wondering about the book launch next week. Right now we are hard at work preparing for the launch - lots of small details to get in order when working with Amazon - to get everything set up properly.

The official launch date is June 5th - Thursday of next week (this will be different - of course, in other parts of the world.)

So stay tuned - and in the meantime - leave me your comments below - I’d love to hear from you.

Your trainer,

joey atlas

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Fat Loss - Struggle of a Lifetime or Reward of a Better Life?

March 28th, 2008

As per the dictionary - there are about 3 or 4 definitions of the word ‘fitness’. In the real world, however, there are as many definitions as there are people willing to volunteer their answer. Many factors go into this ‘infinite meanings of fitness’ scenario - but one of the most influential, is one’s own place in their journey to a better quality of life - a state of optimal fitness.

I remind you - when I use the phrase ‘optimal fitness’ - I am not saying we must all look like the models that cover the pages of the glossy fitness and glamour magazines (although there is nothing wrong if you do) - I’m talking about fitness that goes beneath our outer layer - fitness that includes your health/medical profile, your moods, your energy, your longevity and the vitality of your spirit… Fitness is not just about ‘ripped abs’, ’super hot bodies’ and ‘chiseled muscles’ - no its much broader and deeper than that.

We each have circumstances, experiences and life situations - that influence who we are, how we think and the actions we take. At any given point we have the ability to go inside ourselves to take more control of ‘who we are and what we choose to do’ - There is a great example of someone doing this right now in her brief but very insightful article, (click to read => The Struggle of a Lifetime.

Many of you - male or female, fitness beginner or seasoned fitness pro, will get something out of reading this article and following Leanne’s progress. The photo overlay of her fat loss she shows, is very neat - …never saw one like that. Her story is one that MANY of you will be able to identify with - and on the other hand some of you will have no idea of what she has gone through - BUT - you may know someone who has or is going through what she talks about.

Learn from her words and see what you can do to help yourself or someone you know who may be looking for some support and encouragement. In world loaded with isolated health and fitness tips - a ‘true to life’ story can be the big catalyst that moves people into action and toward permanent success.

Don’t Be Like Everybody Else… Be Fit!

joeyatlasheadshotsmall.jpg joey-atlas-sig.GIF

PS - much praise and lots of questions coming in to us regarding this site/blog and the new book. One answer is, Yes. - I will be covering a wide array of health, fitness and exercise information in the articles I post on this site. Topics ranging from ‘proactive mindset’ to circuit training and beyond - just too much to list here - so just stay tuned…

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